Market Share by Top Websites

1 AdMob is leading in The Entire Web.

2 Moat is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 AdMob has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, Music & Audio and 73 other categories.

2 Moat is leading in Food & Drink, Games, Cooking & Recipes, Finance and 41 other categories.

Geography

1 AdMob is leading in most countries, including Indonesia, Italy, Japan, India and 53 other countries.

2 Moat is leading in United States, United Kingdom, Canada, Mexico and 15 other countries.