Market Share by Top Websites

1 NetAffiliation is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdMob is clearly lagging behind, losing to NetAffiliation in all segments.

Websites Categories

1 NetAffiliation has better usage coverage in more websites categories. Including Lifestyle, Sports, Computers Electronics & Technology, E-commerce & Shopping and 20 other categories.

2 AdMob hasn't got a lead over NetAffiliation in any websites category.

Geography

1 NetAffiliation is leading in most countries, including France, Belgium, Portugal, United States and 57 other countries.

2 AdMob is leading in Japan, South Korea, Kenya, Paraguay and 6 other countries.