Market Share by Top Websites

1 PointRoll is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdMob is clearly lagging behind, losing to PointRoll in all segments.

Websites Categories

1 AdMob has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, Computer & Electronics and 41 other categories.

2 PointRoll is leading in Business & Industry, News & Media, Health, Shopping and 36 other categories.

Geography

1 AdMob is leading in most countries, including Japan, Indonesia, Italy, India and 52 other countries.

2 PointRoll is leading in United States, Canada, United Kingdom, Brazil and 13 other countries.