Market Share by Top Websites

1 PointRoll is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdMob is clearly lagging behind, losing to PointRoll in all segments.

Websites Categories

1 AdMob has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, Music & Audio and 45 other categories.

2 PointRoll is leading in Business & Industry, Health, Career & Education, Food & Drink and 41 other categories.

Geography

1 AdMob is leading in most countries, including Indonesia, Japan, Italy, India and 43 other countries.

2 PointRoll is leading in United States, Canada, Brazil, Australia and 11 other countries.