2
In terms of market share, AdMob is clearly lagging behind, losing to PointRoll in all segments.
1
AdMob has better usage coverage in more websites categories. Including Computers Electronics & Technology, News & Media, Arts & Entertainment, Games and 10 other categories.
2
PointRoll is leading in Heavy Industry & Engineering, Health and Home & Garden.
1
AdMob is leading in most countries, including Japan, Italy, France, Australia and 22 other countries.
2
PointRoll is leading in United States, Canada, Bulgaria, Hungary and one other country.