Market Share by Top Websites

1 AdMob is leading in The Entire Web.

2 Scupio is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 AdMob has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, Music & Audio and 105 other categories.

2 Scupio is leading in Shopping, Clothing, Publications, Nursery & Playroom and 12 other categories.

Geography

1 AdMob is leading in most countries, including Saint Helena, India, Lithuania, Japan and 86 other countries.

2 Scupio is leading in Taiwan and China.