Market Share by Top Websites

1 AdMob is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Shopzilla is clearly lagging behind, losing to AdMob in all segments.

Websites Categories

1 Shopzilla has better usage coverage in more websites categories. Including Shopping, Clothing, Consumer Electronics, Beauty & Fitness and 75 other categories.

2 AdMob is leading in People & Society, Arts & Entertainment, Internet & Telecom, Music & Audio and 66 other categories.


1 AdMob is leading in most countries, including Indonesia, Japan, Italy, Russia and 59 other countries.

2 Shopzilla is leading in United States, Canada, Iran, Georgia and 5 other countries.