Market Share by Top Websites

1 Simpli.fi is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdMob is clearly lagging behind, losing to Simpli.fi in all segments.

Websites Categories

1 Simpli.fi has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 209 other categories.

2 AdMob is leading in Mobile Developers, Programming, Fantasy Sports, Womens Health and one other category.

Geography

1 Simpli.fi is leading in most countries, including United States, France, Canada, Australia and 151 other countries.

2 AdMob is leading in Japan, El Salvador, Paraguay and Timor-Leste.