Market Share by Top Websites

1 SwitchAds is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, AdMob is still behind SwitchAds in all market share segments.

Websites Categories

1 AdMob has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, News & Media and 82 other categories.

2 SwitchAds is leading in Chats & Forums, Sports, Soccer, Autos & Vehicles and 33 other categories.


1 AdMob is leading in most countries, including Indonesia, Japan, Italy, Russia and 44 other countries.

2 SwitchAds is leading in United Kingdom, United States, Bulgaria, India and 34 other countries.