2
In terms of market share, AdMob is clearly lagging behind, losing to SwitchAds in all segments.
1
AdMob has better usage coverage in more websites categories. Including Computers Electronics & Technology, News & Media, Arts & Entertainment, Games and 16 other categories.
2
SwitchAds hasn't got a lead over AdMob in any websites category.
1
AdMob is leading in most countries, including Japan, Italy, United States, France and 23 other countries.
2
SwitchAds is leading in United Kingdom, Germany, Canada, Ireland and 2 other countries.