Market Share by Top Websites

1 TradeTracker is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdMob is clearly lagging behind, losing to TradeTracker in all segments.

Websites Categories

1 TradeTracker has better usage coverage in more websites categories. Including Business & Industry, Shopping, People & Society, Arts & Entertainment and 179 other categories.

2 AdMob is leading in Mobile Developers, Technology News, Programming, Universities & Colleges and 6 other categories.

Geography

1 TradeTracker is leading in most countries, including Netherlands, Hungary, Finland, Belgium and 70 other countries.

2 AdMob is leading in Indonesia, Japan, India, Viet Nam and 24 other countries.