adMOST is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
adMOST has better usage coverage in more websites categories. Including People & Society, News & Media, Business & Industry, Arts & Entertainment and 56 other categories.
Kitara Media is leading in Restaurants & Delivery, Adult, Graphics & Multimedia Tools, Equestrian and 3 other categories.
adMOST is leading in most countries, including Turkey, Germany, Ukraine, Netherlands and 15 other countries.
Kitara Media is leading in United States, Canada, United Kingdom, Brazil and 8 other countries.