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Simply is leading in The Entire Web.
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adMOST is leading in Top 10K Sites and Top 100K Sites.
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Simply has better usage coverage in more websites categories. Including Computers Electronics & Technology, Arts & Entertainment, Science & Education, Sports and 14 other categories.
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adMOST is leading in News & Media, Business & Consumer Services and Gambling.
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Simply is leading in most countries, including Denmark, Italy, Sweden, United States and 42 other countries.
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adMOST is leading in Turkey, Belgium and Russia.