Market Share by Top Websites

1 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Admotion is clearly lagging behind, losing to DoubleClick AdExchange in all segments.

Websites Categories

1 DoubleClick AdExchange has better usage coverage in more websites categories. Including Travel, Sports, Tourism, Career & Education and 46 other categories.

2 Admotion is leading in People & Society, News & Media, Business & Industry, Arts & Entertainment and 34 other categories.

Geography

1 DoubleClick AdExchange is leading in most countries, including United States, Germany, China, Netherlands and 37 other countries.

2 Admotion is leading in Brazil, Argentina, Colombia, Peru and 7 other countries.