Admotion is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Admotion has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Business & Industry and 69 other categories.
Mercent is leading in Shopping, Clothing, Games, Home & Garden and 48 other categories.
Mercent is leading in most countries, including United States, Canada, Russia, India and 38 other countries.
Admotion is leading in Brazil, Argentina, Peru, France and 18 other countries.