Admotion is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Admotion has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Business & Industry and 68 other categories.
Mercent is leading in Shopping, Clothing, Games, Home & Garden and 48 other categories.
Mercent is leading in most countries, including United States, United Kingdom, Canada, Russia and 39 other countries.
Admotion is leading in Brazil, Argentina, Peru, Colombia and 10 other countries.