Admotion is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Admotion has better usage coverage in more websites categories. Including People & Society, News & Media, Business & Industry, Arts & Entertainment and 44 other categories.
Mercent is leading in Shopping, Clothing, Coupons, Home & Garden and 30 other categories.
Mercent is leading in most countries, including United States, Russia, United Kingdom, India and 42 other countries.
Admotion is leading in Brazil, Argentina, Colombia, Peru and 8 other countries.