Admotion is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Admotion has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Business & Industry and 70 other categories.
Mercent is leading in Shopping, Clothing, Home & Garden, Games and 33 other categories.
Mercent is leading in most countries, including United States, Canada, United Kingdom, India and 74 other countries.
Admotion is leading in Brazil, Argentina, Portugal, Spain and 5 other countries.