Market Share by Top Websites

1 Admotion is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Merchenta is clearly lagging behind, losing to Admotion in all segments.

Websites Categories

1 Admotion has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Business & Industry and 82 other categories.

2 Merchenta is leading in Home & Garden, Consumer Electronics, Products & Shopping, Publications and one other category.


1 Admotion is leading in most countries, including Brazil, Argentina, United States, Portugal and 15 other countries.

2 Merchenta is leading in United Kingdom, Malaysia, Turkey, Australia and 2 other countries.