Admotion is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Admotion has better usage coverage in more websites categories. Including News & Media, People & Society, Business & Industry, Arts & Entertainment and 47 other categories.
MSN Ads is leading in Music & Audio, Games, Science, Travel and 27 other categories.
MSN Ads is leading in most countries, including United States, Japan, India, France and 25 other countries.
Admotion is leading in Brazil, Argentina, Colombia, Peru and 15 other countries.