Market Share by Top Websites

1 Platform161 is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Admotion is clearly lagging behind, losing to Platform161 in all segments.

Websites Categories

1 Platform161 has better usage coverage in more websites categories. Including Business & Industry, Shopping, Marketing & Advertising, Travel and 66 other categories.

2 Admotion is leading in People & Society, News & Media, Arts & Entertainment, Religion & Spirituality and 49 other categories.

Geography

1 Platform161 is leading in most countries, including Netherlands, Sweden, Turkey, Spain and 35 other countries.

2 Admotion is leading in Brazil, Argentina, Portugal, Peru and 10 other countries.