Market Share by Top Websites

1 Sanoma is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Admotion is clearly lagging behind, losing to Sanoma in all segments.

Websites Categories

1 Admotion has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Business & Industry and 64 other categories.

2 Sanoma is leading in Shopping, Music & Audio, Newspapers, TV & Video and 36 other categories.

Geography

1 Sanoma is leading in most countries, including Romania, Finland, Denmark, Lithuania and 39 other countries.

2 Admotion is leading in Brazil, Argentina, United States, Uruguay and 6 other countries.