Market Share by Top Websites

1 GroupM Server is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adnet is clearly lagging behind, losing to GroupM Server in all segments.

Websites Categories

1 GroupM Server has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, Food & Drink, Cooking & Recipes and 43 other categories.

2 Adnet is leading in Arts & Entertainment, Movies, News & Media, Shopping and 37 other categories.

Geography

1 GroupM Server is leading in most countries, including Poland, Germany, Denmark, United Kingdom and 35 other countries.

2 Adnet is leading in Viet Nam and Japan.