Market Share by Top Websites

1 Improve Digital is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adnet is clearly lagging behind, losing to Improve Digital in all segments.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Business & Industry, Shopping, Music & Audio, Career & Education and 84 other categories.

2 Adnet is leading in Arts & Entertainment, Movies, News & Media, People & Society and 18 other categories.

Geography

1 Improve Digital is leading in most countries, including Sweden, Netherlands, Spain, Italy and 51 other countries.

2 Adnet is leading in Viet Nam and Greece.