Market Share by Top Websites

1 Instinctive is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, Adnet is clearly lagging behind, losing to Instinctive in all segments.

Websites Categories

1 Adnet has better usage coverage in more websites categories. Including Science & Education, Health, Arts & Entertainment and Food & Drink.

2 Instinctive is leading in Lifestyle, Hobbies & Leisure, News & Media and Computers Electronics & Technology.


1 Adnet is leading in most countries, including Vietnam, South Korea, Netherlands and Singapore.

2 Instinctive is leading in United States, Ukraine and United Kingdom.