Adnet is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Adnet has better usage coverage in more websites categories. Including Arts & Entertainment, Movies, News & Media, People & Society and 37 other categories.
Kitara Media is leading in Food & Drink, Restaurants & Delivery, Business & Industry, Computer & Electronics and 25 other categories.
Kitara Media is leading in most countries, including United States, India, Canada, Brazil and 27 other countries.
Adnet is leading in Viet Nam, Japan, France, Finland and one other country.