Adnet is leading in Top 100K Sites and Top 1M Sites.
Adnet has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Movies, People & Society and 52 other categories.
Merchenta is leading in Clothing, Health, Home & Garden, Products & Shopping and 4 other categories.
Merchenta is leading in most countries, including United Kingdom, France, China, Turkey and 5 other countries.
Adnet is leading in Viet Nam, United States, Japan, Russia and 2 other countries.