Adnet is leading in Top 100K Sites and Top 1M Sites.
Adnet has better usage coverage in more websites categories. Including Arts & Entertainment, Movies, News & Media, Shopping and 46 other categories.
Total Media is leading in People & Society, Religion & Spirituality, Business & Industry, Gay, Lesbian, & Bisexual and 22 other categories.
Total Media is leading in most countries, including Israel, United States, Mexico, India and 10 other countries.
Adnet is leading in Viet Nam, Thailand, Japan, Indonesia and 2 other countries.