Market Share by Top Websites

1 is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adoperator is clearly lagging behind, losing to in all segments.

Websites Categories

1 has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Movies, TV & Video and 92 other categories.

2 Adoperator is leading in Science, Social Sciences, Reference, Dictionaries & Encyclopedias and 2 other categories.


1 is leading in most countries, including Mexico, United States, Spain, India and 55 other countries.

2 Adoperator is leading in Sweden.