Market Share by Top Websites

1 Integral Ad Science is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, is clearly lagging behind, losing to Integral Ad Science in all segments.

Websites Categories

1 Integral Ad Science has better usage coverage in more websites categories. Including News & Media, Business & Industry, People & Society, Computer & Electronics and 88 other categories.

2 is leading in Arts & Entertainment, Music & Audio, Internet & Telecom, Movies and 11 other categories.


1 Integral Ad Science is leading in most countries, including United States, Italy, France, United Kingdom and 53 other countries.

2 is leading in India, Mexico, Indonesia, Argentina and 19 other countries.