Market Share by Top Websites

1 is leading in Top 100K Sites and The Entire Web.

2 interclick is leading in Top 10K Sites.

Websites Categories

1 has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Movies, TV & Video and 84 other categories.

2 interclick is leading in Universities & Colleges, Food & Drink, Finance, Restaurants & Delivery and 15 other categories.


1 is leading in most countries, including India, Argentina, Spain, Mexico and 48 other countries.

2 interclick is leading in United States, Zambia, Korea Republic, Czech Republic and one other country.