Market Share by Top Websites

1 is leading in Top 100K Sites and The Entire Web.

2 In terms of market share, interclick is clearly lagging behind, losing to in all segments.

Websites Categories

1 has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Movies, TV & Video and 99 other categories.

2 interclick is leading in Universities & Colleges, Restaurants & Delivery, Office Products, Environment and 10 other categories.


1 is leading in most countries, including India, Argentina, Indonesia, Spain and 60 other countries.

2 interclick is leading in United States, Finland, Hungary, Latvia and 2 other countries.