Market Share by Top Websites

1 is leading in Top 1M Sites and The Entire Web.

2 interclick is leading in Top 10K Sites.

Websites Categories

1 has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Movies, TV & Video and 98 other categories.

2 interclick is leading in Universities & Colleges, Restaurants & Delivery, Office Products, Environment and 9 other categories.


1 is leading in most countries, including India, Indonesia, Mexico, Spain and 51 other countries.

2 interclick is leading in United States, Bulgaria and Hungary.