In terms of market share, AdNetwork.net is clearly lagging behind, losing to Kitara Media in all segments.
AdNetwork.net has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Internet & Telecom, Movies and 39 other categories.
Kitara Media is leading in Food & Drink, Restaurants & Delivery, Lottery, History and 4 other categories.
AdNetwork.net is leading in most countries, including India, Indonesia, United States, Argentina and 51 other countries.
Kitara Media is leading in Canada, Iran, Netherlands, Finland and 4 other countries.