Market Share by Top Websites

1 is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Six Apart Advertising is clearly lagging behind, losing to in all segments.

Websites Categories

1 has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Movies, TV & Video and 78 other categories.

2 Six Apart Advertising is leading in Humor, Beauty & Fitness, Food & Drink, Law & Government and 14 other categories.


1 is leading in most countries, including India, Argentina, Spain, Mexico and 52 other countries.

2 Six Apart Advertising is leading in United States, United Kingdom, Canada, China and 2 other countries.