Market Share by Top Websites

1 Adnologies is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Integral Ad Science is clearly lagging behind, losing to Adnologies in all segments.

Websites Categories

1 Integral Ad Science has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, People & Society, Computer & Electronics and 100 other categories.

2 Adnologies is leading in Shopping, Business & Industry, Clothing, Internet & Telecom and 39 other categories.

Geography

1 Integral Ad Science is leading in most countries, including United States, United Kingdom, Canada, France and 56 other countries.

2 Adnologies is leading in Poland, Russia, Germany, Turkey and 11 other countries.