Market Share by Top Websites

1 Adobe Dynamic Tag Management is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Tealium is clearly lagging behind, losing to Adobe Dynamic Tag Management in all segments.

Websites Categories

1 Adobe Dynamic Tag Management has better usage coverage in more websites categories. Including Vehicles, Finance, Computers Electronics & Technology, Health and 18 other categories.

2 Tealium is leading in Pets & Animals and Adult.

Geography

1 Adobe Dynamic Tag Management is leading in most countries, including United States, Japan, Germany, Canada and 110 other countries.

2 Tealium is leading in Netherlands, Denmark, Colombia, Indonesia and 36 other countries.