Market Share by Top Websites

1 Adobe Media Optimizer is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Paid-To-Promote is clearly lagging behind, losing to Adobe Media Optimizer in all segments.

Websites Categories

1 Paid-To-Promote has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Adult, Beauty & Fitness and 125 other categories.

2 Adobe Media Optimizer is leading in Autos & Vehicles, Car Buying, Automotive Industry, Travel and 57 other categories.

Geography

1 Adobe Media Optimizer is leading in most countries, including United States, United Kingdom, Canada, Australia and 71 other countries.

2 Paid-To-Promote is leading in Indonesia, India, Russia, Spain and 29 other countries.