Market Share by Top Websites

1 Adobe Media Optimizer is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Platform161 is still behind Adobe Media Optimizer in all market share segments.

Websites Categories

1 Adobe Media Optimizer has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Arts & Entertainment and 125 other categories.

2 Platform161 is leading in Marketing & Advertising, Real Estate, Science, Social Sciences and 26 other categories.

Geography

1 Adobe Media Optimizer is leading in most countries, including United States, United Kingdom, Canada, Australia and 69 other countries.

2 Platform161 is leading in Netherlands, Sweden, Germany, Turkey and 10 other countries.