Market Share by Top Websites

1 Adobe Media Optimizer is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, PointRoll is still behind Adobe Media Optimizer in all market share segments.

Websites Categories

1 Adobe Media Optimizer has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Arts & Entertainment and 144 other categories.

2 PointRoll is leading in People & Society, Womens Interests, Coupons, Medicine and 18 other categories.

Geography

1 Adobe Media Optimizer is leading in most countries, including United States, Great Britain, Canada, Australia and 107 other countries.

2 PointRoll is leading in Israel, Iran, Mauritius, Tanzania and 6 other countries.