Adobe Media Optimizer
5,758 websites

Adobe Media Optimizer costs money

http://www.adobe.com/il_en/marketing-cloud/online-advertising-management.html

A media optimization solution that helps you forecast the best mix of search, display and social ads based on your budget. It also automates the execution of your media plan.

VS

PulsePoint
7,560 websites

PulsePoint is free to use

http://www.pulsepoint.com/

Formed from merger of Datran Media and CONTEXTWEB, providing contextual advertising, ad exchange, and email marketing solutions.

Market Share by Top Websites

1 PulsePoint is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adobe Media Optimizer is clearly lagging behind, losing to PulsePoint in all segments.

Websites Categories

1 PulsePoint has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Computers Electronics & Technology, Food & Drink and 18 other categories.

2 Adobe Media Optimizer is leading in Vehicles and Finance.

Geography

1 PulsePoint is leading in most countries, including United States, United Kingdom, India, France and 100 other countries.

2 Adobe Media Optimizer is leading in Australia, Canada, Japan, Switzerland and 9 other countries.