Market Share by Top Websites

1 Adobe Media Optimizer is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, TradeAdExchange is still behind Adobe Media Optimizer in all market share segments.

Websites Categories

1 TradeAdExchange has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Internet & Telecom, Marketing & Advertising and 84 other categories.

2 Adobe Media Optimizer is leading in Autos & Vehicles, Car Buying, News & Media, Sports and 79 other categories.


1 TradeAdExchange is leading in most countries, including Turkey, Germany, France, India and 94 other countries.

2 Adobe Media Optimizer is leading in United States, Canada, United Kingdom, Australia and 14 other countries.