Market Share by Top Websites

1 Adobe Media Optimizer is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, TradeAdExchange is clearly lagging behind, losing to Adobe Media Optimizer in all segments.

Websites Categories

1 Adobe Media Optimizer has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Automotive Industry, News & Media and 90 other categories.

2 TradeAdExchange is leading in Business & Industry, Arts & Entertainment, Internet & Telecom, Marketing & Advertising and 74 other categories.

Geography

1 TradeAdExchange is leading in most countries, including Turkey, Germany, Mexico, France and 82 other countries.

2 Adobe Media Optimizer is leading in United States, United Kingdom, Canada, Australia and 33 other countries.