Market Share by Top Websites

1 Adobe Media Optimizer is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 TripleLift is leading in Top 1M Sites.

Websites Categories

1 Adobe Media Optimizer has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Arts & Entertainment and 125 other categories.

2 TripleLift is leading in Food & Drink, Cooking & Recipes, Home & Garden, Nursery & Playroom and 24 other categories.

Geography

1 Adobe Media Optimizer is leading in most countries, including United States, Canada, United Kingdom, Australia and 71 other countries.

2 TripleLift is leading in Israel.