Market Share by Top Websites

1 PopMechanic is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adobe Target is clearly lagging behind, losing to PopMechanic in all segments.

Websites Categories

1 PopMechanic has better usage coverage in more websites categories. Including Home & Garden, Finance, E-commerce & Shopping, Lifestyle and 18 other categories.

2 Adobe Target is leading in Community & Society and Adult.

Geography

1 Adobe Target is leading in most countries, including United States, Japan, Canada, United Kingdom and 47 other countries.

2 PopMechanic is leading in Russia, Kazakhstan, Ukraine, Belarus and 14 other countries.