Market Share by Top Websites

1 Adobe Visitor API is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Effective Measure is clearly lagging behind, losing to Adobe Visitor API in all segments.

Websites Categories

1 Adobe Visitor API has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, Car Buying, Shopping and 155 other categories.

2 Effective Measure is leading in People & Society, News & Media, Arts & Entertainment, Real Estate and 41 other categories.

Geography

1 Adobe Visitor API is leading in most countries, including United States, Czech Republic, Germany, United Kingdom and 119 other countries.

2 Effective Measure is leading in Indonesia, Thailand, South Africa, Malaysia and 32 other countries.