Market Share by Top Websites

1 Lotame is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Adobe Visitor API is leading in Top 10K Sites.

Websites Categories

1 Lotame has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 189 other categories.

2 Adobe Visitor API is leading in Autos & Vehicles, Car Buying, Travel, Accommodation & Hotels and 38 other categories.

Geography

1 Lotame is leading in most countries, including Indonesia, Brazil, Italy, Turkey and 167 other countries.

2 Adobe Visitor API is leading in United States, Czech Republic, Canada, Japan and 23 other countries.