Market Share by Top Websites

1 Adometry is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Banner Connect is clearly lagging behind, losing to Adometry in all segments.

Websites Categories

1 Adometry has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Arts & Entertainment, Shopping and 66 other categories.

2 Banner Connect is leading in People & Society, News & Media, Games, Sports and 15 other categories.

Geography

1 Adometry is leading in most countries, including Poland, United States, Brazil, Australia and 56 other countries.

2 Banner Connect is leading in Ireland, Netherlands, United Arab Emirates, Tuvalu and 4 other countries.