Market Share by Top Websites

1 Adometry is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Banner Connect is clearly lagging behind, losing to Adometry in all segments.

Websites Categories

1 Adometry has better usage coverage in more websites categories. Including Career & Education, Business & Industry, Arts & Entertainment, Shopping and 63 other categories.

2 Banner Connect is leading in People & Society, News & Media, Games, Sports and 19 other categories.

Geography

1 Adometry is leading in most countries, including United States, United Kingdom, Canada, Brazil and 56 other countries.

2 Banner Connect is leading in Egypt, Kazakhstan and Ghana.