Market Share by Top Websites

1 Adometry is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Banner Connect is clearly lagging behind, losing to Adometry in all segments.

Websites Categories

1 Adometry has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Career & Education, Shopping and 64 other categories.

2 Banner Connect is leading in People & Society, News & Media, Games, Video Games and 18 other categories.

Geography

1 Adometry is leading in most countries, including United States, United Kingdom, Japan, Brazil and 39 other countries.

2 Banner Connect is leading in Pakistan, Eritrea, Algeria, Netherlands and 2 other countries.