Market Share by Top Websites

1 Adometry is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Banner Connect is clearly lagging behind, losing to Adometry in all segments.

Websites Categories

1 Adometry has better usage coverage in more websites categories. Including Business & Industry, Career & Education, Arts & Entertainment, Shopping and 68 other categories.

2 Banner Connect is leading in People & Society, News & Media, Games, Video Games and 13 other categories.

Geography

1 Adometry is leading in most countries, including United States, United Kingdom, Brazil, Canada and 62 other countries.

2 Banner Connect is leading in Papua New Guinea.