Market Share by Top Websites

1 DoubleClick AdExchange is leading in Top 100K Sites and Top 1M Sites.

2 Adometry is leading in Top 10K Sites.

Websites Categories

1 Adometry has better usage coverage in more websites categories. Including Business & Industry, Career & Education, Shopping, People & Society and 54 other categories.

2 DoubleClick AdExchange is leading in News & Media, Travel, Arts & Entertainment, Tourism and 40 other categories.

Geography

1 Adometry is leading in most countries, including United States, United Kingdom, Brazil, Japan and 39 other countries.

2 DoubleClick AdExchange is leading in Germany, China, Turkey, Switzerland and 8 other countries.