Market Share by Top Websites

1 DoubleClick AdExchange is leading in Top 100K Sites and Top 1M Sites.

2 Adometry is leading in Top 10K Sites.

Websites Categories

1 DoubleClick AdExchange has better usage coverage in more websites categories. Including News & Media, Travel, Arts & Entertainment, Business & Industry and 55 other categories.

2 Adometry is leading in Career & Education, Shopping, Internet & Telecom, Finance and 38 other categories.

Geography

1 Adometry is leading in most countries, including United States, United Kingdom, Brazil, Canada and 31 other countries.

2 DoubleClick AdExchange is leading in Germany, China, Netherlands, Turkey and 21 other countries.