Market Share by Top Websites

1 DoubleClick AdExchange is leading in Top 100K Sites and Top 1M Sites.

2 Adometry is leading in Top 10K Sites.

Websites Categories

1 DoubleClick AdExchange has better usage coverage in more websites categories. Including News & Media, Travel, Arts & Entertainment, Tourism and 52 other categories.

2 Adometry is leading in Career & Education, Business & Industry, People & Society, Shopping and 40 other categories.

Geography

1 Adometry is leading in most countries, including United States, United Kingdom, Brazil, Canada and 43 other countries.

2 DoubleClick AdExchange is leading in Germany, China, Turkey, Australia and 14 other countries.