Market Share by Top Websites

1 Improve Digital is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Adometry is leading in Top 10K Sites.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Business & Industry and 122 other categories.

2 Adometry is leading in Jobs & Employment, Car Buying, Universities & Colleges, Recreation & Hobbies and 10 other categories.

Geography

1 Improve Digital is leading in most countries, including Italy, Netherlands, Sweden, Norway and 53 other countries.

2 Adometry is leading in United States, Brazil, Canada, Japan and 23 other countries.