Market Share by Top Websites

1 Integral Ad Science is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adometry is clearly lagging behind, losing to Integral Ad Science in all segments.

Websites Categories

1 Integral Ad Science has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, People & Society, Business & Industry and 98 other categories.

2 Adometry is leading in Internet & Telecom, Shopping, Search Engine, Finance and 42 other categories.

Geography

1 Integral Ad Science is leading in most countries, including United States, Italy, United Kingdom, France and 62 other countries.

2 Adometry is leading in Poland, Russia, Australia, Ukraine and 40 other countries.