Market Share by Top Websites

1 Adometry is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, interclick is clearly lagging behind, losing to Adometry in all segments.

Websites Categories

1 Adometry has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Career & Education and 61 other categories.

2 interclick is leading in People & Society, Universities & Colleges, Food & Drink, Religion & Spirituality and 20 other categories.


1 Adometry is leading in most countries, including United States, United Kingdom, Canada, Brazil and 41 other countries.

2 interclick is leading in Korea Republic, Hungary, Hong Kong and France.