Market Share by Top Websites

1 Mercent is leading in Top 100K Sites and Top 1M Sites.

2 Despite its recent growth, Adometry is still behind Mercent in all market share segments.

Websites Categories

1 Mercent has better usage coverage in more websites categories. Including Shopping, Business & Industry, Arts & Entertainment, Clothing and 66 other categories.

2 Adometry is leading in Finance, Internet & Telecom, Travel, Accommodation & Hotels and 37 other categories.


1 Mercent is leading in most countries, including United States, France, Germany, Italy and 28 other countries.

2 Adometry is leading in United Kingdom, Canada, Brazil, Japan and 25 other countries.