Market Share by Top Websites

1 Adometry is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Open AdExchange is clearly lagging behind, losing to Adometry in all segments.

Websites Categories

1 Adometry has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Arts & Entertainment, People & Society and 110 other categories.

2 Open AdExchange is leading in Newspapers, Computer Hardware, Sports and Office Products.

Geography

1 Adometry is leading in most countries, including Poland, United States, Russia, Brazil and 90 other countries.

2 Open AdExchange is leading in Denmark, Norway and Guatemala.