Market Share by Top Websites

1 Adometry is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Optimatic is clearly lagging behind, losing to Adometry in all segments.

Websites Categories

1 Adometry has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 67 other categories.

2 Optimatic is leading in Games, News & Media, Online, Video Games and 11 other categories.

Geography

1 Adometry is leading in most countries, including United States, Brazil, United Kingdom, Spain and 32 other countries.

2 Optimatic is leading in Peru, Turkey, Russia, Algeria and 10 other countries.