Market Share by Top Websites

1 Specific Media is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adometry is clearly lagging behind, losing to Specific Media in all segments.

Websites Categories

1 Specific Media has better usage coverage in more websites categories. Including Lifestyle, Science & Education, E-commerce & Shopping, Vehicles and 11 other categories.

2 Adometry is leading in Computers Electronics & Technology, Travel & Tourism, News & Media, Jobs & Career and one other category.

Geography

1 Specific Media is leading in most countries, including United States, Spain, United Kingdom, Portugal and 32 other countries.

2 Adometry is leading in Germany, China, Romania, Japan and 10 other countries.