Market Share by Top Websites

1 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, AdOn Network is still behind DoubleClick AdExchange in all market share segments.

Websites Categories

1 DoubleClick AdExchange has better usage coverage in more websites categories. Including News & Media, Travel, Arts & Entertainment, Tourism and 41 other categories.

2 AdOn Network is leading in Computer & Electronics, Internet & Telecom, People & Society, Business & Industry and 39 other categories.

Geography

1 DoubleClick AdExchange is leading in most countries, including United States, Germany, China, Turkey and 32 other countries.

2 AdOn Network is leading in Russia, Brazil, Canada, Poland and 6 other countries.