Market Share by Top Websites

1 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, AdOn Network is still behind DoubleClick AdExchange in all market share segments.

Websites Categories

1 AdOn Network has better usage coverage in more websites categories. Including Computer & Electronics, Internet & Telecom, Business & Industry, People & Society and 41 other categories.

2 DoubleClick AdExchange is leading in News & Media, Travel, Tourism, Accommodation & Hotels and 15 other categories.

Geography

1 DoubleClick AdExchange is leading in most countries, including United States, China, Turkey, Germany and 27 other countries.

2 AdOn Network is leading in Japan, Russia, United Kingdom, Poland and 7 other countries.