Market Share by Top Websites

1 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 Despite its recent growth, AdOnion is still behind DoubleClick AdExchange in all market share segments.

Websites Categories

1 AdOnion has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Movies, Internet & Telecom and 64 other categories.

2 DoubleClick AdExchange is leading in News & Media, Travel, Tourism, Accommodation & Hotels and 24 other categories.

Geography

1 AdOnion is leading in most countries, including India, Canada, Indonesia, Japan and 29 other countries.

2 DoubleClick AdExchange is leading in United States, Germany, China, Turkey and 24 other countries.