Market Share by Top Websites

1 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdOnion is clearly lagging behind, losing to DoubleClick AdExchange in all segments.

Websites Categories

1 AdOnion has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Movies, Computer & Electronics and 58 other categories.

2 DoubleClick AdExchange is leading in News & Media, Travel, Tourism, Health and 28 other categories.

Geography

1 DoubleClick AdExchange is leading in most countries, including United States, Germany, China, Turkey and 30 other countries.

2 AdOnion is leading in India, Indonesia, Croatia, Pakistan and 13 other countries.