Market Share by Top Websites

1 GroupM Server is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdOnion is clearly lagging behind, losing to GroupM Server in all segments.

Websites Categories

1 AdOnion has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Movies, Internet & Telecom and 62 other categories.

2 GroupM Server is leading in Business & Industry, Shopping, Autos & Vehicles, Food & Drink and 29 other categories.

Geography

1 AdOnion is leading in most countries, including India, United States, Canada, Indonesia and 25 other countries.

2 GroupM Server is leading in Poland, Germany, Denmark, United Kingdom and 19 other countries.